The new announcement states that TikTok and Shopify are working together to make it easier to the buy products you see in TikTok videos. That, or make it easier for you to sell your products through your TikTok videos if you’re a creator.
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TikTok Shopping lets users with a Shopify store and TikTok For Business account create a special “Shopping” tab for their TikTok profile. This tab can then sync-up with their Shopify catalog and act as a storefront directly inside TikTok. In the announcement, Merchants will also be able to tag the products that appear in their TikTok videos with links that will take users directly to their storefront, ready for purchasing.